Implement the Idea

Gruber pens his overriding guideline for iPhone UI design

Figure out the absolute least you need to do to implement the idea, do just that, and then polish the hell out of the experience.

I for one, say that is excellent advice for just about anything: from corporate polices, routine procedures, desktop software and web pages – it fits. Don’t be mislead though. This is far from easy

Gruber further considers:

You want to get it right because getting it right can make everything easier thereafter. But really, it’s because getting it wrong can be devastating. You might wind up putting thousands of man hours of work into a project that was doomed by a decision that was made in a second at the inception.

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